# Muffino

> Muffino is an online tool that creates on-brand Instagram posts from a brand's website address. It reads the logo, colors, fonts, photos and the menu or price list, builds a design system unique to the brand, then puts together posts, carousels, stories and Reels ready to publish. The visuals are not AI-generated images: they are real layouts, with the brand's real fonts, real logo and real photos.

Designed and built in France. Interface in French and English.

## Who it's for

- Local businesses and companies that run their own Instagram, without a graphic designer: restaurants, shops, salons, craftspeople, hotels, software companies.
- Agencies that manage several brands: one workspace per client, teammates invited with their role.

## How it works

1. **Paste your website address.** Muffino goes through the key pages and picks up the logo, colors, fonts and photos, as well as documents such as the menu or price list (PDF, image). It identifies the type of business.
2. **Muffino sets up your brand look.** It builds a design system: about ten reusable layouts (photo poster, price, quote, list, event, carousel, story…) that respect the brand's colors, margins and typography.
3. **Create, edit, schedule.** Pick an idea or a campaign, generate the post, adjust a text or a photo in the editor, then schedule it in the calendar: Muffino publishes it to Instagram at the time you choose.

## Features

- **Formats**: 4:5 posts, carousels, 9:16 stories, animated posts and Reels exported as MP4; images as PNG.
- **Campaigns by type of business**: Muffino suggests campaigns suited to the type of business (for example a lunch set menu, private hire, Black Friday).
- **Editor for edits, without AI**: change a text, move a block, replace or crop a photo, hide an element. These edits use no credits.
- **Calendar and auto-publishing**: scheduling of posts, carousels, Reels and stories; auto-publishing to a connected Instagram professional account, or a reminder.
- **Matching your art direction**: import screenshots of your current feed; Muffino follows your style faithfully or takes inspiration from it.
- **Photos**: the ones from your website, the ones you upload, or royalty-free stock photo libraries. Muffino never captions a photo with something the photo doesn't show.
- **Team and multi-brand**: a separate workspace for each brand, invitations with roles.
- **Billing**: Muffino runs on credits; each creation uses some depending on its complexity, and the balance is always visible.

## Why not AI-generated images

Image generators make up letters, approximate logos, and dishes or places that don't exist. Muffino composes each post the way a graphic designer would: layers (background, real photo, title in a real font, original logo) placed on a grid. The text stays sharp and free of typos, the identity holds from one post to the next, and everything stays editable. AI is used to write the copy and compose the layout.

## Who uses Muffino

- **Chez B** — brasserie-restaurant in Épône (Yvelines, France): lunch set menu, terrace, private hire of the upstairs room.
- **Boostigo** — software that collects Google reviews with a prize wheel and a QR code.
- **Pikpikmedia**.